In the digital environment, most people have heard the phrase “If not appear on Google, so there” – and this applies perfectly to SEO strategies (Search Engine Optimization or Search Engine Optimization for searches Mechanisms).
The RKINFO SEO analysts have expertise spare to optimize your site, improving positioning it in search engines and thus bringing more qualified organic accesses, increasing your conversion rate. Be found!
Understand what SEO is much simpler than you think! “SEO” is an abbreviation for the English term “search engine optimization” – in our Portuguese, Optimization searches mechanisms. Basically, it is the name used to refer to the activities that have as main objective to improve the position of your website in web search engines like Google.
In the search results, Google displays sites that, according to standards, are considered relevant in relation to the searched keyword. The factors that make a site to be more or less relevant to Google are numerous, and we have the experience to take care of all of them for you!
If the question “why I need to invest in SEO” has bothered you, we will leave here another question for you to ponder: What’s the point of having a website if no one can find it?
The RKINFO SEO analysts spare no time or effort to the realization of each of our projects. Here, we realize research extensive the keywords that best meet the needs of your site, analysis of competitors, checking as is their positioning in search engines – until we can finally apply the good optimization practices to pages and content of your site.
Share link building, content creation, and point out technical problems that hinder the positioning of your website … Anyway. Combining actions SEO on Page and Off Page, we guarantee that the relevance of your website will increase – a lot! – For search engines.
SEO on Page is also the phase of the project known as “Troubleshooting “. Analysts RKINFO investigate, at this stage, every detail of your website, including all elements, categories, code lines, and types of pages, structure, navigation, and other technical factors – all to find problems that may be preventing your site to have a more consistent visibility in search engines. In this process, we point out the technical improvements.
But the SEO off Page is also known as Link Building – action that includes content produced and disseminated on the web, out of site environment. The more web sites have links that point to your business, the more relevant your website becomes – so-called back links. Remember that the quality of these links and also the content is fundamental to the Google algorithm give relevance and authority necessary to gain positions in search results. Therefore, the great advantage of RKINFO is that we produce all the content to obtain these back links quality!
The Google has said, in so many words: ” Content is King “. When you visit a page and its content is not good, you will not even need to think twice to get another page; this is something that nobody wants to happen with the site itself.
Therefore, SEO analysts RKINFO’s keep an eye on every detail. First, those more technical, such as page titles , Meta description , the HTML , the descriptions of products, categories and services, among other things. Then the analysts work to ensure that the texts are of high quality, and attractive to users: all primary actions for those who want to appear on Google
National SEO is the most used website optimization strategy today, since it does not have a specific focus location to be put into practice. Local SEO, in turn, is a strategy that encompasses the same techniques and actions that the strategy National SEO uses, but with a specific focus to the location.
Betting on Local optimization can bring very positive results especially for businesses that have focused on a specific region. You may have a restaurant, a dental office, an office or any other company – Local optimization will ensure that you are found more easily by those who need your services! We saw appear on Google is important to your business?
Advantages of SEO to learn how to appear on Google GOALS
Yes! This monitoring is possible through reports and metrics that own Google provides, but is complemented by the impressions of RKINFO professionals about the project.
The SEO is perceived as the site metrics show more hits , visits and sales. Many tools can demonstrate that worked on the project, and what you can improve! Some projects may demonstrate significant results within 90 days . Others may take a little longer, depending on factors such as competition, needed improvements, changes to the Google algorithm, among others.
A full report is delivered to the customer, so that it accompanies every development closely!